Generic integrity and innovation in tourism texts in English

Sabrina Francesconi

Underscoring the global reach and social pervasiveness of tourism dynamics, Generic Integrity and Innovation in Tourism Texts analyses contemporary tourism discourse in English with a focus on generic configurations. It introduces the tension tourism text genres show between integrity and innovation. Accordingly, these genre instances rely on integrity, namely on structural and stylistic conventions and constraints. At the same time, they are constantly experiencing innovations, both of spontaneous and induced nature. New, often hybrid genres keep accessing the tourism discourse system and challenging taxonomic and cataloguing frames. In particular, the advent and establishment of the Internet offer new opportunities of 2.0 C2C dialogue and trialogue like in the case of social networking sites, applications and wikis. In turn, modes and forms of exchange in traditional printed media like brochures, guides and catalogues are being challenged, reconfigured and redefined in light of participatory and interactive paradigms, multimodal semiosis, and multiple reading paths. Instances of tourism genres such as advertisements, souvenirs, postcards are then sometimes purposefully manipulated with creative, attractive and entertaining strategies. In order to discuss and exemplify such multifold dynamics, the volume specifically takes into account online diaries, travel guides and humorous postcards.

€ 12,00

Pubblicazione

Dicembre 2012

Pagine

130

Formato

cm 14,8 x 21

ISBN

9788864580562

Categoria

Lingue e Letteratura straniera

Collana

Intersezioni/Intersections

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CATEGORIE

Archeologia

Architettura, Moda e Design

Biografie, diari e memorie

Diritto ed Economia

Educazione e formazione

Filosofia

Informatica e Web

Lingue e Letteratura straniera

Medicina

Musica, Spettacolo e Cinema

Poesia

Politica e Società

Psicologia

Psicoterapia

Religione e Spiritualità

Salute e Benessere

Scienza e Tecnica

Scienze della Comunicazione

Storia

Collane

Aperture

Associazione Culturale "Antonio Rosmini"

Dialogues

Didattica

Intersezioni/Intersections

Isegorìa

Orizzonti

Poîesis

i Quaderni di Unassyst

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